Sunday, March 18, 2012

Marvel Movie Marathons Planned in US

MARCH 18, 2012 - The AMC Theatres chain is planning to hold Marvel Movie Marathons leading up to the release of The Avengers in the US on May 4.

Ten AMC Theatres in seven states in America will show all five previous Marvel Studios releases on May 3 and then, at midnight, roll right into The Avengers. The marathon will begin at 11:30 am. with Iron Man and continue with The Incredible Hulk, Iron Man 2, Thor and Captain America: The First Avenger. Tickets are priced at US$40 each!

This is good marketing considering the huge interest generated by The Avengers which consists of narrative threads from four different superhero franchises (Iron Man, Hulk, Thor and Captain America) all coming together to form a unified tapestry in a fifth all-star franchise.

With The Avengers, director Joss Whedon brings together the stars of three franchises — Robert Downey Jr as Iron Man, Chris Evans as Captain America and Chris Hemsworth as Thor — and the title character of the Hulk, whose human alter ego, Bruce Banner, will be portrayed this time around by Mark Ruffalo. The Avengers is scheduled to open in Malaysia on April 27.

For those interested, the participating cinemas are:

1. Burbank 16, Burbank, Calif.;
2. Downtown Disney 12 ,  Anaheim, Calif.; 
3. Metreon 16, San Francisco, Calif.
4. Empire 25, New York, N.Y.; 
5. Garden State 16 , Paramus, N.J.;
6. Boston Common 19,  Boston, Mass.
7. Aventura 24, Aventura, Fla.; 
8. Downtown Disney 24, Lake Buena Vista, Fla.
9. Alderwood 16, Lynnwood, Wash.; 
10. Tysons Corner 16, McLean, Va.


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