Tuesday, July 05, 2011

'Transformers 3' Makes B-O History in Malaysia

JULY 5, 2011TRANSFORMERS: DARK OF THE MOON makes history in Malaysia by grossing the highest single day’s collection for its Day 1, 4 and 5 of release. The Michael Bay mega blockbuster – which opened on June 29 – broke previous record-holder Transformers: Revenge of the Fallen to become the industry’s biggest five-day weekend opener of all-time.

Making its debut in 3D, the highly anticipated third instalment also secured the top three positions on the single day ticket sales chart within its first weekend. The movie’s distributor United International Pictures (UIP) now dominates with eight positions within the Top 10 Biggest single day Box Office of all-time chart with Dark Of The Moon holding 1st, 2nd, 3rd, 5th and 7th spots, Revenge of the Fallen holding the 4th and 6th spots and Iron Man 2 at the 9th spot.

Nicholas Yong, Managing Director of the film’s local distributing arm, United International Pictures (Singapore & Malaysia) said in a media release: “It is truly an amazing and unbelievable feat for a film that had opened right outside of the school holidays! The 3D and IMAX bookings went through the roof and the weekend was sold out. This film was made, shot and meant to be enjoyed in 3D to get the optimum effects. We have heard of so many people watching the film multiple times as they had done for the first two instalments!”


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